We may have mentioned we’re a creative bunch. This is why when it comes to digital & litho printing we don’t have to stick to the rules. The experience we have gained working with different print processes means we can break free of the limitations of generic print specs and create something beautiful - whether that’s a high quality litho brochure, bespoke business cards, or beautifully produced marketing materials - we can help you achieve everything you require on time and on budget.
What is digital printing?
Digital printing is a process most commonly used for short runs and variable data and it's also a handy resource when time is tight. Digital printing requires no set-up fees, making it cost effective to produce one-offs or small volume print runs. Work can be proofed and on-press quickly and efficiently saving both time and money. With other processes, manufacturing plates are made in each of the four colours (cyan, magenta, yellow and black) to create the print and therefore the design must be uniform on every copy and any difference to further copies is costly. However with digital printing, the design is completely flexible. It is great for producing anything personalised, such as invitations that need to be individually addressed or business cards for multiple staff members.
Our printing resources are some of the best available, so none of the historical prejudice against the quality of digital printing applies. You might be hard pushed to tell the difference these days!
What is litho printing?
Litho printing (also known as lithographic printing) is a printing process used for longer print runs. Widely acknowledged as the highest quality process, litho printing works by layering tiny dots one colour at a time. Once each colour in the artwork has been placed on the page, the image is complete. Some artwork contains just 1 colour, others contain more and the price will differ depending on how many colours are required due a cost associatied with each manufacturing plate that needs to be made.
Litho printing is usually cost effective over 1000 copies of one artwork but don't worry, we will always advise which process is the most suitable.
Digital & litho printing applications
These print processes are most commonly used for products such as office stationery, marketing materials and business printing. This can include items such as letterheads, business cards and compliment slips as well as flyers, posters, leaflets and brochures. Items with lots of pages such as newsletters, catalogues and books are usually litho, whereas point-of-sale and campaign materials are usually digital, due to the volume that would be required in each case.
Whatever your requirement, let us do the hard work. All you need to do is tell us what you need, how many you need and when you need them delivered. We'll look after the rest.
